ARGENTINE MEDIA LAW
A
battle has been won, but not the war
Laura Bécquer Paseiro
THE struggle to democratize
communications media in Argentina has entered a new
phase. The recent Supreme Court ruling upholding the
constitutionality of the Audiovisual Communication
Services Law, which has been entangled for four
years in judicial procedures, represents a victory
in the long struggle against media monopolies in the
country.

Argentines celebrate the
Supreme Court ruling.
(Foto: Kaloian Santos) |
The court decision reduces the
number of radio, television and pay-to-view service
licenses which a media company may hold, from 24 to
10. Media corporations have a one-year period during
which they must relinquish all licenses beyond this
limit. The legislation stipulates that the state
will compensate those affected. An estimated 21
companies will be obliged to give up 330 licenses
Some 150 or 200 are owned by the
country’s most important media conglomerate the
Clarín Group. Other large corporations involved
include Telefónica, the U.S. company DirectTV, and
Prisa (owners of the newspaper El País).
The law’s fate has been uncertain
since it was proposed by President Cristina
Fernández in 2009, to replace the Radio Broadcasting
Law imposed by the last military dictatorship
(1976-1983).
Three years after Clarín challenged
various aspects of the law, a judge ruled in favor
of the government and declared the law
constitutional. Nevertheless, in April 2013, the
Federal Civil and Commercial Chamber declared two
articles challenged by Clarin unconstitutional.
Finally, six of the Supreme Court’s seven judges
voted October 29 to recognize the law as
constitutional. Never in the country’s history had a
law been delayed so long as a result of pressure
from powerful media groups.
Santiago Paolinelli, with the
Federal Audiovisual Communication Services Authority,
commented to Granma, "The ruling represents a
victory in the 20-year struggle for a law to
democratize the media."
Paolinelli explained that this is
case in which different positions collide. Media
giants, like the Clarín Group, need profits to
remain independent from the government. The
President has asserted that if there are such strong
actors, with so many licenses, so many newspapers,
cable companies, internet companies … they do not
compete on the same plane as other, less powerful
media.
Argentine researcher and journalist
Stella Calloni reported that academics,
professionals, journalists, intellectuals, trade
unions and social movements have debated for almost
20 years about the content of the bill finally
submitted to Congress by the President.
Cristina Fernández commented that
the legislation was meant to promote democracy,
beyond the needs of a specific government or
political sector.
"I believe that what we have
accomplished is more than the approval of a law. It
has meant engaging in a profound cultural battle
against the instilled idea that it is not possible
to resist the media pressure of giant monopolies, to
be able to move this forward," she added.
The President explained that the law
will allow "all voices, the voices we like to hear,
as well as those we don’t like, to have the
opportunity to freely express themselves."
A law of this type which attempts to
democratize access to the media, public and private,
functions within a highly political context. As is
well-known, Clarín has become a ferocious detractor
of the social changes initiated in 2003 by President
Néstor Kirchner and continued by the country’s
current leader Cristina Fernández.
"The President had to confront – and
must continue to confront - an all-out war led by
the Clarín Group, which has monopolized the news on
a national level, misinforming systematically and
manipulating public opinion, through its powerful
network, without any competition at this level,"
explained Calloni.
For the author of The Condor
Years, the court ruling represents "the
opportunity to finally construct a liberating law,
which, functioning minimally, would give those
without a voice a voice."
The journalist warned that the
Clarín Group and its closest allies are now seeking
international support, to attempt to impose from
abroad what they could not accomplish within the
country.
The issue is not exclusive to
Argentina. Countries such as Ecuador, Venezuela,
Bolivia and Uruguay are currently waging a similar
struggle. In a recent interview with Prensa
Latina, President Rafael Correa commented that
the region is facing "a powerful media lobby, which
is promoted by the empire of capital."
It is clear that an important battle
has been won in Argentina, but there are still many
to come against the giant vendors of lies.
|