Expocuba brings
dreams to life
Yenia Silva
Correa
Well known as the site of the Havana
International Trade Fair, Expocuba - Cuba’s largest
fairgrounds and exposition center conceived by the
historic leader of the Revolution Fidel Castro – is
celebrating its 25 year history.
The 25 exhibit pavilions distributed
across 60 hectares are designed not only to host
events, and offer Cuban families recreational
options, but also to publicize the country’s
achievements in areas such as culture, education,
health care and sports.
There are five large restaurants on
the fairgrounds (El Coche, La pesca, Don Cuba, La
Rivera and Tauro), as well as several specialized
eateries (La Casa del Queso, La Hamburguesera, El
Mirador, La Solera) and an amusement park,
attractive options for thousands of visitors,
especially during the summer. But they are not the
only ones. Families can also enjoy recreational and
cultural activities for children, as well as dance
band performances by popular artists, scheduled with
adults in mind.
There are permanent exhibits in the
vast fairgrounds and the largest public attendance
is noted during the months of July and August -
surpassed only by attendance at the International
Trade Fair - allowing personnel to prepare for the
expected crowds and events.
Ángel Martín, development-design
specialist and a founding member of the staff
explained, "We have two big moments. First is the
permanent exposition which goes from December of one
year to August of the next. Then we close to empty
the pavilions and begin work on the Havana Fair,
which always takes place toward the end of October
through the first few days of November."
The site has hosted provincial fairs
these last four years, Martín continued, "We began
with Pinar del Río. The new provinces - Artemisa and
Mayabeque – took advantage of the opportunity to let
themselves be known, and this year Cienfuegos has
joined us."
Among the many services offered at
the site are facilities for weddings, birthday and
quinceañera celebrations, as well as for the holding
of meetings and conferences. Available are a variety
of service provision enterprises, a theater, a multi-purpose
hall and meeting rooms in every pavilion.
Recreation, culture and environment
Expocuba has been using a bank of
photovoltaic cells donated by China to generate
electricity for approximately four months. To date,
the energy produced meets approximately 75% of the
fairground’s consumption needs, while at the same
time lessening the load on lines serving José Martí
International Airport and the town of Santiago de
las Vegas. "It was a great contribution given to the
center and reduces the release of damaging
substances into the environment," Martín said.
Given that school vacations are just
around the corner, Granma International
discussed activities scheduled for July and August
with Ángel Isalgué Pérez, principal exhibit
specialist. "For us, summer means taking the message
of what the country does in different sectors to a
large segment of the population which visits us
during this season."
"Our program has always been
oriented toward recreational activities with an
educational side. This year, a special summer
feature will be the Labiofam exposition, with a
broad spectrum of products from this enterprise
group. We are going to hold a Ciego de Avila Culture
event, July 19-20, with activities planned within
the framework of a Festival of Fantasy, coinciding
with International Children’s Day. We will also have
the Cumpliendo Sueños (Making dreams come true)
festival around August 13, our Comandante en Jefe’s
birthday."
Why "Making dreams come true" as a
title?
Expocuba is a dream come true for
Fidel. He came up with the idea and kept up on its
initial development until it was inaugurated. We are
the product of his great thinking and every year
around August 13 we honor his birthday, because more
than years, he is celebrating dreams come true, and
one of these is Expocuba.
Other activities in August?
On the 23rd and 24th, we’ll have the
Puppet Festival, coordinated with the Ministry of
Culture; and ten meetings of grandparents’ clubs
will take place in the Geology and Mining Pavilion,
focused on ensuring "Satisfying Longevity" – every
Thursday with the participation of a large number of
elderly persons.
Nothing is insurmountable
Expocuba has a group of trained
professionals representing each branch of the
economy, who interact with the public in a friendly,
inviting manner.
Thanks to exhibitors and the staff
in general, visitors can expand their knowledge and
enjoy the environment, removed from the stress of
urban life. This would not be possible without good
human relations.
"There is no daunting task here.
There is incredible team spirit. Nothing is
insurmountable, not during the Havana Trade Fair, or
the National Fair. One way or another, everything is
resolved," Ángel Martín emphasized.
This same attitude was noted in
conversations with other staff members, both
veterans and those who are new. This was the case
with Marta Abreu, who has worked at the center since
its opening, and has managed the elevator at the
Mirador restaurant for 21 years. "Wherever I’ve been
needed in the center, I’ve been there," she said.
Inocencio Rodríguez, director of the
agricultural area and Elsa Arechavaleta, a cashier
at the Don Cuba restaurant, both with 25 years of
service, feel the same way.
Elsa commented, "What has kept me
here is the determination. We have always worked for
excellence in our services, and that’s why I have
stayed."
Another example is the young man,
Dennys Afont, with 10 years at the center and
currently in charge of the bar at El Mirador, who
said, "Sometimes, we’re here more than we are at
home. The relations are very good, and those of us
in every area support maintenance crews."
With people as committed as these,
Expocuba can expect many more anniversaries. Many
happy returns!