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Havana. November 30, 2004

The first Cigar Shop of Beijing

BEIJING, nov 29 (Prensa Latina).— The first Cigar Shop of Beijing began to work Monday in a luxurious hotel in this capital, for the retailer distribution of the famous Cuban cigars.

The installation, located in one of the sides of the elegant St. Regis Hotel s lobby, has one space for sales and another for usual customers can preserve their cigars in individual boxes with adequate temperature and humidity.

The opening ceremony of this shop, attended by entrepreneurs, diplomats, and Chinese institutions controlling cigar trade in the country, is a new step in the strategy of Habanos SA company for conquering the Chinese market.

According to the company s executives, this is only the first of other cigar shops to be opened in the capital and the country s other biggest cities.

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